Infinite collaborative canvas to map processes, run workshops, diagram architectures and prototype products with distributed teams. Native AI layer with on-canvas agents, multi-step workflows and two-way sync into Cursor / Claude Code.
99%
of Fortune 100 already use Miro
3y → 10mo
PepsiCo: brief-to-launch cycle
60%
Xero: faster quarterly product improvements
100M+
global users across 250K+ organisations
Featured customers of Miro
01. Context
Miro stopped being a «collaborative whiteboard» and repositioned as AI Innovation Workspace: the place where teams work on AI together rather than each on their own. The thesis, articulated by Miro's CEO at Canvas 25, is direct. AI makes individuals faster, but teams are syncing slower; Miro brings AI to the multiplayer space teams already use. The outcomes show up: PepsiCo cut brief-to-launch from 3 years to 10 months; Xero ships product improvements 60% faster every quarter. That kind of lever.
We deploy it when a client needs to see the system before operating it, but with a new layer. Sidekicks are AI agents that live inside the canvas: they see whatever you select and understand your context. Flows are multi-step workflows where you describe a process («turn these interviews into a sprint plan») and AI orchestrates the output, with a different model per step if you want. Blueprints codify «how we work here» as a replicable system. And MCP wires those visual specs into Cursor, Claude Code or Lovable: what you draw on Miro becomes production-ready code, with two-way sync to keep spec and code aligned.
For us Miro fits two axes at once. As the visual and spatial layer over the documentation, code, and systems a client already has, it orchestrates processes, connects to the development pipeline via MCP, and integrates with the rest of the stack. And as the AI transformation hub for enterprise clients where Miro is already deployed in silos. The conversation is rarely «go buy Miro»: 99% of the Fortune 100 already have it. It's «let's rationalise what you have and build the Sidekicks, Flows and Blueprints your critical processes actually need».
02. How we apply it
The applications that come up most often in our projects.
We map your AS-IS processes on Miro and deploy the workspace in 10-20h. Sold as phase 0 of any larger project (automation, optimization, AI) or as a standalone deliverable. You walk away with an operating system, not a PDF.
Once mapped, we redesign critical processes on Miro and integrate them with your stack (CRM, ERP, doc tools). Same canvas as the audit, now with optimized flows, clear ownership, and clean handoffs.
Training cohorts for your team: technical Miro use, collaborative project management, and agile methodologies (Scrum, Kanban, design thinking). Exercises on real projects so the practice sticks instead of evaporating with the session.
We build verticalized Custom Sidekicks, strategic multi-step Flows, and connect Miro to the development pipeline via MCP (operational documentation, specs → code in Cursor / Claude Code). The advanced tier of post-Canvas 25 Miro.
For enterprise accounts where Miro is already deployed: a nearly embedded Technical Account Manager + recurring organizational innovation sessions. Continuous relationship that keeps ROI high and brings product news on time.
03. What changes for you
You ship Miro functionality ahead of your competitors. As Solution Partners we deploy custom Sidekicks and Flows that haven't gone public yet, with direct escalation to Miro's product team when your project needs it. Your roadmap doesn't depend on the public release calendar, it depends on ours.
Your project doesn't get translated or delegated: the team that signs the contract is the team that works with you week to week. EMEA coverage, Spanish-language support, European timezone. The enterprise conversation weighs more than technical rollout, and that requires a consultant who understands your market, not one more case in a Texas queue.
Because Miro is just one piece of the operational stack, you work with a single partner for all of it. You don't have to coordinate four consultancies for Notion, your CRM, automations and the development pipeline via MCP to speak the same language: one roadmap, one invoice, one person to escalate to when something doesn't fit. It's the integrated-partnership model leading European consultancies adopt with Miro today, scaled to your operation.
Book a free intro session so we can understand where you stand and how we can help. No strings attached.
or write to us at info@theoptimalflow.com
